Handiest Video Conferencing Tool for Companies [from £5/mo]

Handiest Video Conferencing Tool for Companies [from £5/mo] thumbnail

Have to you accomplish a buy grunt thru the links on our build, we might well maybe invent a fee from the outlets of the products we’ve reviewed, a few of whom pay to be featured on our build. This helps Startups.co.uk to offer free advice for our readers.

“We expend Zoom here, what attain you exercise?” That pre-meeting sensecheck potentially feels acquainted to any of us who’ve tried to enviornment up a video conference call on this age of distant and flexible working. Or no longer it is a long way rarely any longer easy enough deciding on a video call instrument for your have workers to expend, but issues rating with out a doubt sticky while you’re deciding on a business communications platform that desires to be effortless for exterior calls with purchasers and stakeholders.

In immediate, the closing thing you’d like is your entire friction of developing a video call inflicting you to lose the momentum of a gathering, or the doubtless of touchdown a a will need to maintain client or sale.

That is why we’ve build together this recordsdata to the very best video conference instruments that diminutive business householders can resolve. The pandemic is at the abet of us, and no business shopper ought to be placing up with points in time on their video calls or a maximum choice of guests per call. You like to maintain a platform that’s fit for a quarterly business-wide all hands, no longer a distant yoga session.

We’ll focus on you thru the important thing gamers on the market, and why we would imply some in explicit. Plus, we focus on the merits and downsides of free video calling instrument for business customers.

Handiest video conferencing instrument at a recognize

  1. Google Meet (portion of Google Workspace): simplest to expend and with colossal business aspects
  2. Microsoft Teams: constructed-in for Microsoft 365 customers, with fixed recent aspects and enhancements
  3. Zoom – ideal for designate familiarity
  4. GoToMeeting: ideal for evolved aspects
  5. RingCentral Conferences: ideal for VoIP integration

Handiest video conferencing apps: a top level opinion

Video calling apps would be traditional, or maintain every bell and whistle going. Nevertheless ought to you attain desire these bells and whistles, you’ll must pay for them. Fortunately, even the correct video conferencing apps aren’t dear, with paid plans from the likes of Zoom and GoToMeeting offering diminutive companies your entire aspects they need for a diminutive monthly fee.

Nevertheless it completely’s no longer all referring to the paid plans – all of our video conferencing apps offer free alternate choices, with genuine Skype and the neatly-liked Google Meet video conferencing app making the listing for these attempting to safe a more traditional offering.


Google Meet (Google Workspace)

Microsoft Teams


GoTo Meeting

RingCentral Region of business

Handiest for

Handiest total choice for video conferencing for diminutive business customers, with comely depth of instruments thru Google Workspace’s extensive web apps

Handiest for

Handiest for companies utilizing Microsoft 365, but as a consequence of extensive updates and AI-assistance, an comely platform to tempt recent customers over.

Handiest for

Easy to expend for any person acquainted with Zoom calls in some unspecified time in the future of the pandemic, and with a tight free tier that smaller companies might well desire to preserve in mind.

Handiest for

Comely evolved aspects for business customers, and from a designate title that has gigantic product depth for business-focused instrument.

Handiest for

An very unbiased correct choice for business customers looking out a platform with VoIP integration at its coronary heart


  • Free trial
  • £5 shopper/month
  • £10 shopper/month
  • £15 shopper/month


  • Free
  • £3.80 shopper/month
  • £9.40 shopper/month
  • £17.60 shopper/month


  • Free
  • £11.99/month/license
  • £15.99/month/license


  • £9.50/organiser/month
  • £12.70/organiser/month


  • Free
  • £14.99 shopper/month
  • £19.99 shopper/month
  • £24.99 shopper/month

High quality video/audio

High quality video/audio

High quality video/audio

High quality video/audio

High quality video/audio

Video recording recording

Video recording recording

Video recording recording

Video recording recording

Video recording recording

Veil conceal sharing

Veil conceal sharing

Veil conceal sharing

Veil conceal sharing

Veil conceal sharing

How did we resolve the correct video conferencing apps?

We’ve been supporting companies for over twenty years. In that point, we’ve constructed up a wealth of recordsdata of the video conferencing aspects and instruments that companies need to preserve communication and conferences as fashioned as conceivable when working remotely.

Whether or no longer you’re looking out excessive quality video and audio, conceal sharing, conference recording, minimal participants, or heaps of of workers from multiple places of work tuning in, our experts maintain picked out the correct video calling apps to swimsuit a unfold of diminutive business desires.

To bring together this listing, we’ve mad by the following key components:

  • ease of setup – you attach no longer desire to descend at the first hurdle, with colleagues or exterior guests struggling to affix a a will need to maintain call
  • worth for money – times maintain never been tighter for UK companies, and with spiralling overheads, you are going to no longer desire to enter unswerving into a contract on a video conferencing instrument that ends up being miserable worth as your business scales and grows
  • in-call aspects – definite, they’ll all allow you to soundless a participant who doesn’t realise all people on the resolution can hear their child soliciting for a snack from the room subsequent door; but, video conferencing aspects mosey a long way deeper, with recent AI-assistant instruments providing you having the ability to take minutes and invent actions after a call, as an illustration
  • wider aspects – some platforms will offer you a entire work working system with video calling integrated – most notably, Microsoft Teams is portion of Microsoft 365, and Google Meet is portion of Google Workspace. You rating great more bang for your buck with these platforms, every of which maintain their have AI-assistants constructed in for business customers (look our recordsdata to Google Duet vs Microsoft Copilot for more)

Google Workspace logoGoogle Meet (portion of Google Workspace)

Handiest for ease of expend and for scaling alongside with your business

Have to you’re attempting to safe a easy blueprint to preserve connected alongside with your cease-knit team, you are going to furthermore’t mosey too atrocious with working your video calls thru Google Meet, which is a portion of Google Workspace.

There had been some title modifications over most modern years – Meet veteran to be ‘Hangouts’, and Google Workspace veteran to be ‘G Suite’, but one thing is unchanged – you rating the slick responsiveness and effortless ease of expend that keeps so many non-public and expert customers twisted on Google’s apps.

Have to you are going to desire a non-public Gmail tale, the entirety Google Workspace puts in entrance of you are going to with out a doubt feel without extend acquainted. As portion of this setup, business customers rating rating admission to to Google Meet for calls – bolstered by easy scheduling thru Calendar, plus in-call aspects comparable to a chat window, background effects, plus easy touches love muting and capturing minutes of a gathering.


Industry Starter

Industry No longer recent

Industry Plus



£5 per shopper, monthly for a one-year dedication


£10 per shopper, monthly for a one-year dedication


£15 per shopper, monthly for a one-year dedication


Contact sales


  • Personalized and accurate business email
  • 100-participant video conferences
  • 30GB storage per shopper
  • Security and management controls


  • Personalized and accurate business email
  • 150-participant video conferences and recording
  • 2TB of storage per shopper
  • Security and management controls


  • Ediscovery and retention
  • 500 participant video conferences and attendance tracking
  • 5TB storage per shopper
  • Evolved endpoint management


  • S/MIME encryption
  • As great storage as wished
  • Evolved safety, management and compliance controls
  • Noise cancellation and in-enviornment dwell streaming

Google Workspace logoThere are four Google Workspace applications – Industry Starter, Industry No longer recent, Industry Plus, and Endeavor.

The Industry Starter equipment implies that you can accomplish calls with as much as 100 participants, while the Endeavor version takes you as much as 1,000. It’s furthermore worth pointing out that you’ll need the Industry No longer recent version of Google Workspace ought to you might want to file conferences, and the Endeavor tier ought to you might want to dwell sprint them.

Or no longer it is ideal no longer to grunt Google Meet as an app veteran in isolation – it with out a doubt is portion of a good wider equipment of business instruments supplied by Google. Attributable to investment in the most modern AI technology, business customers will safe these are getting smarter than ever – Google Duet can take notes, imply meeting actions, and invent templates for your Doctors, Sheets and Slides.

You might maybe well maybe furthermore bustle your business email take care of thru Google Workspace, too, and it be an exceptionally easy platform to develop with as your business scales, backed by a easy pricing structure:

Microsoft TeamsMicrosoft Teams

Handiest for Microsoft 365 customers

Rapidly after Microsoft obtained Skype, Microsoft Teams was born – a free replacement communications instrument optimised for the Microsoft Region of business suite of products. Its free version is more of a collaboration instrument than a web-based conferencing app, with sage sharing and instantaneous messaging only some of the aspects diminutive companies can take unbiased correct thing about.

The free version of Microsoft Teams in all equity traditional, so ought to you’re attempting to safe aspects love meeting recording or rating admission to for these outside of your Microsoft network, you’ll need to make investments in Microsoft 365.

Capabilities commence from unbiased £3.80 shopper/month. On the replacement hand, for your money, you rating some terrific aspects alongside with continuously-evolving AI assistance to accomplish your conferences smarter than ever.

In an identical vogue to Google Meet, Microsoft Team’s customers commend how properly the product integrates with its web web hosting equipment – on this case, Microsoft 365. That stated, so as to take unbiased correct thing about its ideal aspects, companies must pay additional on top of their Microsoft 365 license, making it a pretty dear probability for diminutive companies.

ZoomZoom vector

Handiest for publish-pandemic familiarity

To your entire colossal companies that struggled thru the pandemic, one firm had a truly successful lockdown certainly. Almost overnight, Zoom went from a respectably-rising instrument firm to the title on all people’s lips. Millions of world customers logged into Zoom for the entirety from a morning standup with their now-distant colleagues, to a publish-work yoga wind-down session.

Even with the pandemic at the abet of us, Zoom stays as neatly-liked in the office because it is the household, as a consequence of its depended on excessive quality calls and ease of expend.

Its free equipment is colossal for smaller companies, taking into consideration calls with as much as 100 participants for 40 minutes. Companies can accomplish expend of conceal sharing aspects, and you are going to furthermore combine Zoom with Google Calendar for no additional tag.

For companies that require a exiguous bit additional, Zoom offers paid plans for a sensible tag. Starting up at £11.99/month/license, companies can host unlimited neighborhood conferences for as much as 24 hours, and file conferences to the cloud. For diminutive to medium companies, the next belief up offers sophisticated extras, alongside with business branding and a language interpretation channel.

With companies of all sizes singing Zoom’s praises, and with an moderate ranking of 4.5 stars across the on-line, we’re definite the video conferencing app will remain seemingly the most market leaders lengthy after day to day business starts resuming as fashioned.


Handiest for evolved aspects

GoToMeeting is a colossal web conferencing app replacement to Zoom, Google Meet and Microsoft Teams. Even though it might maybe maybe well maybe no longer in the origin seem to maintain the logo clout of these instrument giants, it be from instrument behemoth LogMeIn, who have LastPass, amongst a host of alternative business-focused apps.

It doesn’t offer a free provider, but its expert paid belief is more cost effective than Zoom’s cheapest paid probability. You might maybe well maybe furthermore maintain as much as 150 participants in a GoToMeeting conference call, and HD video comes as fashioned.

For these attempting to safe a exiguous bit additional from their web conferencing app, GoToMeeting offers nifty aspects comparable to commuter mode for taking calls on the mosey, and sprint-ins for Region of business 365, Google Calendar, and Salesforce. And ought to you’re jumpy about how accurate your business calls are, GoToMeeting goes to city in phrases of defending call privacy.

With customers commending its ease of expend and make contact with recording quality, GoToMeeting is a stable replacement to our #1 video conferencing app. Superb preserve in mind that in grunt to preserve out the huge excessive call quality it’s renowned for, GoToMeeting sucks up a unbiased correct little bit of bandwidth, which formulation a excessive quality web connection is required.

RingCentral ConferencesRing Central

Handiest for VoIP integration

Experts in the VoIP discipline, RingCentral has pulled together its collective abilities to invent a video conferencing app that’s packed stout of evolved aspects – ought to you’re willing to pay for them.

The free version offers companies a equipment the same to that of the normal variations of Zoom and Google Meet, alongside with conceal sharing, whiteboard, call recording, and decent safety.

Nevertheless ought to you attain find yourself paying for its (a exiguous costly) evolved applications, you’ll rating to take unbiased correct thing about some with out a doubt cool aspects.

You’ll be succesful of combine stout webinar applications, host distant cloud conferences, and abilities huge excessive audio quality. And there are some nifty additions too, love safe utilizing mode and the selection to behavior polls all the blueprint in which thru a gathering.

The traditional consensus from RingCentral customers is that the interface isn’t as easy to expend as other video conferencing apps. Web web hosting video conferences with folks outside of the business will furthermore require them to rating the instrument, quite than expend a browser plugin.

The implausible thing about video conferencing apps is that you don’t continuously must pay for them so as to attain the entirety your business desires to attain.

All of the video calling apps featured in our listing offer companies a free belief, but when we had been to resolve our top three, the correct free video conferencing apps for diminutive companies would be:

  1. Zoom
  2. GoToMeeting
  3. Google Meet (by blueprint of a non-business Google belief)

So how attain you’re employed out which one is ideal for you?

Effectively, in phrases of deciding on which provider offers the correct free belief, determining the differences is love attempting to damage up hairs – there aren’t any, with out a doubt.

Inevitably, as your business grows, your desires commerce. So when picking the correct video conferencing app for your business, preserve in mind which one offers you with the correct future probability.

For instance, while you are going to furthermore be tempted to select Zoom on the postulate that its free belief offers your business the entirety it desires, you are going to furthermore be at an advantage picking GoToMeeting, on tale of it offers seemingly the most cheapest paid plans in phrases of upgrading.

Google Meet, on the replacement hand, would require you to bolster your entire Google equipment to Google Workspace. The sexy news is that the entirety will with out a doubt feel without extend acquainted – the expert Google Workspace equipment has the unswerving same search and with out a doubt feel as a non-public Google tale for Gmail, Calendar, Doctors and Sheets.

Buying recordsdata: the vogue to resolve video conferencing instrument

There are a few key issues to be privy to when picking a video conferencing instrument for your business. We’ll summarise them below to assist you accomplish the unbiased choice for your have desires.

Value to scale

Take note of, this is rarely any longer only about ‘tag per license’. While an preliminary pricing belief based fully round ‘per shopper, monthly’ appears to be like easy, issues can shift as your business breaks thru sure convey barriers.

Rob a recognize ahead at your capacity instrument’s pricing plans for while you smash past 50 workers, or a hundred. Does it continue to scale in a linear vogue? Will it be basic to leap to an project stage? And what roughly barriers (eg maximum choice of customers per call) might well maybe come abet to haunt you ought to you do not belief for these early enough?

Video calls ideal versus stout Region of business suite

Superb need video calls, and gratified to bustle the entirety else you attain thru different pieces of instrument? Zoom would be the reply for you – and, ought to you’re ideal a diminutive team or solo entrepreneur, you may maybe well maybe no longer even need the paid-for belief.

Nevertheless, for any person with a rising choice of workers, you’re seemingly at an advantage brooding about seemingly the most dual behemoths of Google Workspace of Microsoft 365. You are no longer simply procuring unswerving into a video call equipment with either of these. You are getting a deep suite of Region of business instruments for documents, spreadsheets, powerpoint-vogue slides, cloud storage, business email…and yes, video calls, too.

It is, pointless to snort, a long way more uncomplicated to book a video call in on a shared business calendar (whether or no longer that’s Google’s or Microsoft’s), fragment documents all the blueprint in which thru and after the resolution which all dwell on the the same platform, too, then send a followup email that can maintain it be listing of recipients autofilled in line with who was on the resolution.

Ease of becoming a member of for exterior guests

Your organization uses Zoom, and all of your team are gratified with it. Stop of the parable? Removed from it. Have to you’re reserving in a a will need to maintain exterior call with a shopper, investor, customer or stakeholder, and that particular person doesn’t expend the the same instrument, it’ll invent a jarring abilities for them in the origin.

You are going to need been there your self. How attain I log in to the resolution? Attain I would prefer to rating this instrument? Wait, it be now announcing I’m succesful of beginning it in a definite window? Or dial in from my phone, am I supposed to attain that? Success, I’m in – but why is my digicam and microphone off, attain I with out a doubt must commerce these settings on my system?

Within the 2d, it be a exertion in the bottom. Nevertheless, all of this might well invent a disappointing first impact of your business for a potentially basic exterior stakeholder. When doubtful, take a look at it out – strive to affix your capacity instrument of choice from outside of your organisation, and satisfy your self that it be a seamless abilities.

Beware the trap of free

Free video call instrument is mostly beautiful, as lengthy as you’re no longer attempting to bustle a sizeable business with a colossal team. Most free plans limit the selection of customers who would be part of a video conference, and a few – taking a recognize at you, Zoom – furthermore build a curb on the scale of meeting you are going to furthermore book in.

Quite a lot of your workers might well maybe dislike lengthy conferences, anyway. Nevertheless don’t expend that as an excuse for failing to search out the money for a the instrument you’d like.

Next steps in picking video conferencing instrument

Optimistically, by this point you’re feeling great more knowledgeable on the correct video calling instrument you are going to furthermore resolve between.

Have to you are still doubtful of the vogue to proceed, the correct resolution you are going to furthermore accomplish is to investigate cross-test out some free licenses and rating a with out a doubt feel for the provider you are going to need your eyes on. For instance, ought to you maintain no longer veteran Gmail or other Google non-public apps earlier than, it be a neat switch to investigate cross-test out a free Google Workspace taster to rating a sense of how the on-line apps (alongside with Google Meet) might well maybe work for you and your team.

Be aware, video calls don’t seem like going away. The pandemic would be at the abet of us, but the days of stout places of work five days per week might well maybe never be coming abet. We would no longer miss attempting to search out a gathering room each day, but you are going to furthermore still accomplish issues a long way more uncomplicated for your team and your exterior purchasers and customers by atmosphere them up with a easy video conferencing instrument that all people will safe effortless to expend.

Startups.co.uk is reader-supported. Have to you accomplish a buy grunt thru the links on our build, we might well maybe invent a fee from the outlets of the products we’ve reviewed. This helps Startups.co.uk to offer free evaluations for our readers. It has no additional tag to you, and never affects the editorial independence of our evaluations.